What does DBA stand for?

Doing business as

DBA is a common term used in the business world, especially in the United States and Canada. It’s a legal term which means that a person is doing business under a name that isn’t their legal name.

This term allows a business to operate under a fictitious name rather than using the names of the owners. It’s a useful way for businesses to present themselves in a way that suits their brand or product.

So, if you come across the term DBA, remember it’s all about businesses using names that aren’t the legal names of the owners. It’s a simple yet important concept in the business world.

Example for using ‘DBA’ in a conversation

Hey! Did you know what DBA stands for?

Yeah! It means ‘Doing business as’.

Oh, really? What does that actually mean?

It’s a legal term used in the US and Canada. It means that a person can operate their business under a name that’s not their legal name.