What does Duckroll mean?

Tricking someone into believing something that isn’t true

Duckroll is a slang term that describes a playful trick played online. It’s when someone shares a link pretending it’s about one topic, but it actually takes the user to an image of a duck on wheels.

This internet joke started around 2006 to 2007 on a popular image-sharing website called “4chan.” The concept of the prank is to mislead the person clicking on the link into believing they’re about to view something interesting or relevant to the topic being discussed.

Interesting fact: the duckroll practice paved the way for the notorious rickroll prank, which is essentially the same concept, but instead of a duck on wheels, the link leads to the music video for Rick Astley’s “Never Gonna Give You Up.”

Example for using ‘Duckroll’ in a conversation

Hey, check out this new gaming console I found online!

Sure, send the link over.

Here you go:

Dude, that’s a duckroll! It’s just a picture of a duck on wheels. Not cool, man.